Apple App Store hits Facebook

MCV Staff 30th March 2010 Business News

Social branding firm Vitrue has launched an official Facebook application for Apple’s App Store, letting people browse its catalogue from the social network, and share recommendations with friends.

"To create the page and its custom components, Vitrue worked with the iTunes team at Apple to provide strategic guidance, creative design, solution development and account management," explains Vitrue in a blog post.

The Facebook version of the App Store includes tabs for featured apps, games, searching and sharing, and discussions. It even has its own Wall, and more than 80,000 fans already.

The full story can be read on our sister site ME.

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Pacific Standard Sound (PSS), the award-winning sound design and full service post production and sound company whose work spans some of entertainment's most iconic properties, today announced the launch of Pacific Standard Creative (PSC), a new division purpose-built to serve the evolving storytelling and production needs of video game development studios, advertising agencies, trailer houses, and independent productions who demand world-class sound without compromise. Pacific Standard Creative will be helmed by industry veteran Eric Marks, who brings more than a decade of audio and engineering leadership, as well as two years as the Vice President of the Motion Picture Sound Editors (MPSE).

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