SCE boss Kaz Hirai says PS3 hasn't reached mid-cycle yet

Sony: PS4 not even being deliberated

In keeping with Sony’s ethos of a ten-year life cycle for its home hardware, Sony Computer Entertainment head Kaz Hirai has claimed that Sony isn’t even strategising its next home console.

"We’re not even at the halfway point [with PS3]," Hirai stated, as reported by Kotaku. "Every year, we reveal and release new features.

"That’s why, we’re not deliberating on a PS4 or a next generation machine, whatever you call it."

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