Diva is sponsoring PR Agency of the Year at the MCV/DEVELOP Awards

In celebration of the launch of its new Diva EU division in Amsterdam, headed up by industry veteran, Rick Sloof (formerly of Gearbox Publishing & Activision PR & Comms), and Luci Van Bokhorst (Gearbox Publishing and Plaion Global Influencer Manager), and to show its commitment to continuing to raise the bar across the board of what great games PR looks like, Diva is proud to be sponsoring the PR Agency of the Year at this year’s MCV/DEVELOP Awards!

“This award shines a light on the often unsung heroes working behind the scenes to put games and games companies in the limelight. This is no easy task. PR firms are the swiss army knife of marketeers, needing to be able to deliver media relations, crisis management, events, influencer engagement, community liaisons, social media management, execute large scale PR-able creative activations, and deploy many other comms tactics to help their clients cut through, across an ever changing array of media and comms channels, in an increasingly congested market.

“We look forward to celebrating the teams behind the headlines at the MCV/DEVELOP Awards.