FIFA 13 demo breaks series’ records; Pre-orders up on 2011

MCV Staff 14th September 2012 Business News

If the public’s appetite for full-price console releases is diminishing, then FIFA 13 is clearly doing something right.

EA has revealed that the FIFA 13 demo was downloaded a total of 1.99m people in its first three days of release. That’s 29 per cent up year-on-year compared to the opening three-day performance of the FIA 12 demo last year.

Furthermore, pre-orders for the full FIFA 13 release are up 37 per cent year-on-year (in Europe, 62 per cent in America) at over 875,000 copies.

FIFA 13 will be released in the UK on September 28th. Season Pass holders can begin downloading it on September 21st, with early access to FIFA 13 Ultimate Team beginning on September 18th.

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