Gem swoops for digital distributor Ztorm

MCV understands that Gem has agreed a deal to acquire digital distributor Ztorm.

The move is a surprise following strong rumours that Sony was on the brink of sealing a deal to buy the firm last year.

Ztorm specialises in the distribution of a variety of digital media including games, films, audiobooks and music. It also offers hosting services, online payment systems and customer service.

Crucially, in the UK, Ztorm already supplies digital services to key UK retailers such as GAME, Gamestation and DSG’s PC World, Dixons and Currys.

The white label firm also works with publishers including EA, Activision, Ubisoft, Rockstar, Bethesda, Square Enix, THQ, Sega, Disney, Namco Bandai, 2K Games and NCsoft.

It currently offers around 1,500 PC titles across its various partnerships with members.

When contacted by MCV representatives from neither Gem nor Ztorm were available to comment.

About MCV Staff

Check Also

Blog header 2026 IG50 [Industry news] Ubisoft backs IG50 Awards as Into Games opens applications for 2026 cohort

[Industry news] Ubisoft backs IG50 Awards as Into Games opens applications for 2026 cohort

UK games charity Into Games has today opened applications for IG50 2026, its annual programme that recognises 50 of the most talented yet-to-be-hired people in UK games from working-class and low-income backgrounds. The announcement comes as Ubisoft joins as the headline sponsor and as Into Games confirms that 11 winners from the previous 2025 cohort have been placed in paid roles in the UK games industry through its Boost placement programme.