League of Legends appears on Coca-Cola

One of the world’s biggest games properties has tied up a deal with the world’s biggest soft drink.

Riot Games president and co-founder Marc Merrill tweeted a pair of pictures (which can be seen below) of LoL characters emblazoned on both Coca-Cola bottles and cans.

It’s not yet known if the tie-up could expand into other territories, but considering the colossal popularity of the game in Korea, it’s perhaps not likely.

That’s not to say that LoL doesn’t have sizable international appeal, of course – the upcoming League of Legends World Championship will carry a whopping $2m prize pool.

About MCV Staff

Check Also

dfgd [Industry news] Music+Sound Awards Reveal 2026’s Finalists

[Industry news] Music+Sound Awards Reveal 2026’s Finalists

The Music+Sound Awards have announced the finalists for 2026, globally celebrating the composers, sound designers and wider creative talent whose work is shaping music and sound in gaming.