Game industry business news

Activision kicks off UK trades biggest ever charity push

Publisher Activision has called its War Child/Modern Warfare 2 charity initiative the biggest the British games industry has ever seen. The firm has pledged to give away up to 250,000 to War Child, depending on the amount of Modern Warfare 2 gamers who are playing the game over Xbox Live …

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No Fear branded accessories arrive

Blue Ocean has released the first Wii and DS peripherals under the No Fear brand. The accessories division of Koch has signed a new deal that allows it to use imagery and logos from extreme sports label No Fear on its products, with the first items hitting shelves this month. …

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9m female gamers prefer Nintendo

Nintendo of America president Reggie Fils-Aime claims 9 million female gamers regularly play on their Wii. He also estimated that this represents 80 per cent of the 11 million female ‘primary players’ around the world, according to Kotaku. During his presentation at BMO Capital Markets Digital Entertainment Conference, he explained …

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New Star Wars game incoming

A brand new entry in the video games Star Games saga is set to be unveiled in a few weeks time at the Spike Video Game Awards 2009, according to the channel’s host Geoff Keighley via Twitter. Nothing more is known of the game as of yet, though the teaser …

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Cuts hit Champ Man dev

Square Enix will make unavoidable” workforce cuts at Beautiful Game Studios, the outfit responsible for the Championship Manager series. It is unclear how severe the staff cuts will be, though Square Enix indicated that development of the Championship Manager series will continue. In a prepared statement, the publisher told Develop …

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Activision to donate up to £250,000 to War Child

GAME, Xbox and Activision have joined forces for a special online charity event in support of War Child. Entitled GAME For Good, Activision wants as many gamers as possible to play Modern Warfare 2 on Xbox Live on Saturday December 5th and Sunday December 6th. The more gamers online, the …

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PES 2010 app hits iPhone

The many fans of popular football franchise Pro Evolution Soccer will be delighted to hear that Konami has released iPES – The Fan App on the Apple App Store. The app works by encouraging users to amass ‘points’ with which can be used to collect virtual PES 2010 trading cards. …

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Ubisoft takes on Wii Fit

publisher Ubisoft has unveiled a Christmas marketing blitz for Your Shape, designed to fight off stiff competition from Wii Fit Plus and EA Sports Active. The Wii fitness title – which uses a motion sensing camera to monitor body movements – is due for release on December 4th. And Ubisoft …

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Guitar Hero: Natal on the way?

The team behind Guitar Hero are busy working on a way to create a game for Microsoft’s Project Natal. The co-founder of RedOctane, Kai Huang, has revealed that the firm is investigating the idea of having a camera track players’ movements – and said the firm is exploring the possibilities” …

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