Macys boss joins Activision Blizzard

Activision has appointed former Macy’s VP Brad Jakeman as its new chief creative officer.

Jakeman will join Activision in early November in the newly-created position.

Before Macy’s, he spent eight years as managing director of global advertising at Citigroup.

At Activision, Jakeman will be responsible for leading global advertising, media, marketing and consumer research for all of Activision Publishing’s franchises. He will report to Mike Griffith, the firm’s president and CEO.

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dfgdgdg [Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse

[Industry news] Fireshine Games Expands Its Successful Portfolio with the Acquisition of Danish Developer Fair Games and Their Multimillion-Selling Game Necesse

Fireshine Games announced today it has added Danish indie studio Fair Games and its survival-crafting title Necesse to its growing portfolio. With plans to add key long-tail support to the PC title and its millions of players, the label also confirms plans to develop Necesse for additional platforms. Necesse, originally launched in December 2019, has amassed approximately 2.5 million players and a Very Positive user rating of 93% on Steam