Publishing

3m play Battlefield Heroes

Publisher EA and Swedish developer DICE have announced that over 3m players have no signed up to the online free-to-play Battlefield Heroes. Battlefield Heroes continues to grow fast with well over 50,000 new players joining us every week,” Battelfield Heroes’ general manager Ben Cousins stated. The full story is over …

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JAPAN: Shadow of the Colossus to be re-issued?

Hailed as one of the best titles ever made by hardcore gamers but shunned at retail by the masses, Team Ico’s genuinely wonderful Shadow of the Colossus could be returning to retail thanks to a brand new print run. CVG reckons that reports from Japan suggest the game will be …

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ZeniMax swipes Rage rights from EA

ZeniMax Media has won the rights to publish Rage, the anticipated first-person shooter currently in development at id Software. The company, which parents both id and Fallout 3 publisher Bethesda, has revealed Electronic Arts will no longer be involved in the sales and marketing surrounding Rage’s release. Rage will now …

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Florin to leave EA

Electronic Arts’ executive vice president of western world publishing, Gerhard Florin, has elected to leave the company at the end of the current financial year (March 31st, 2010), MCV can confirm. Florin has been with EA for 15 years, initially playing a key role in establishing the publisher as the …

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Activision signs Zhu Zhu Pets

The first game based on popular kids brand Zhu Zhu Pets will be released on DS in spring 2010 thanks to a new agreement between publisher Activision, GameMill Publishing and licence holder Cepia LLC. Black Lantern Studios is currently handling development duties. Zhu Zhu Pets success in 2009 speaks for …

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Imagine tour starts second run

Ubisoft has begun the second phase of its nationwide Imagine sampling tour, promoting its best-selling range of games for girls in the run up to Christmas. The publisher will be demonstrating the newest additions to the series, such as Detective Adventures and Party Planner, as well as Just Dance at …

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