Publishing

Ubisoft targets big slice of Vita market share

Publisher Ubisoft hopes to grab a hefty chunk of PS Vita’s software sales with five launch games. The firm has dominated the third-party line-up for several hardware launches including 3DS and Kinect. Its five Vita launch titles – the most from any third-party – are Dungeon Hunter Alliance, Rayman Origins, …

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Elite UK journos form UK digital games site

Four popular UK’s games journalists have co-founded a new website dedicated to digital games: Hookshot Inc. Christian Donlan, Simon Parkin, Will Porter and Keith Stuart have decades of experience between them, with work published in Edge, Eurogamer, Gamasutra, The Guardian, Official PlayStation Magazine, PC Zone, PC Gamer, Rock Paper Shotgun …

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Hasbro backing Fall of Cybertron with new action figures

Activision and Hasbro have cleverly identified a great cross-market opportunity by announcing a range of toys to accompany upcoming release Transformers: Fall of Cybertron. Eight action figures have been announced so far, the most notable of which is undoubtedly the huge combiner Bruticus figure, which is comprised of five Combaticons. …

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EA: Releasing Reckoning after Skyrim is an opportunity

Record-breaking RPG Skyrim has paved the way for Kingdoms of Amalur: Reckoning, says EA. The Elder Scrolls V: Skyrim was a smash hit for Bethesda after going on sale last November, shipping well over 10m units, topping the Christmas sales chart and breaking records on download platform Steam. As EA …

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Top five kids gaming sites’ share of TV ad market

Children’s social gaming sites such as Moshi Monsters accounted for almost ten per cent of all video game TV advertising last month. From January 1st to 22nd 2011 there were just two of these sites advertising on UK TV, Moshi Monsters and Fight My Monster.These accounted for 5.9 per cent, …

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MCV Jobs Weekly: Wargaming’s new King, top vacancies

In MCV’s weekly rundown of the hottest vacancies and latest personnel news, industry veteran Al King returns to games and we run through the best job opportunities. WARGAMING.NET RECRUITS KING The company behind online games such as World of Tanks and World of Warplanes has hired Al King as global …

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Diablo III due in Q2 2012

RPG fans still have a while to wait for the return of Blizzard’s hugely popular Diablo series. The publisher’s CEO Mike Morhaime announced that Diablo III will be released in the second quarter of 2012 – anywhere between April and June. The new release window was given during an investor …

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