Sega talisman joins Premium Agency as executive producer and advisor

Yu Suzuki joins ‘Kinect fighting game’ studio

Game development pioneer Yu Suzuki has joined Tokyo-based Premium Agency as executive game producer, the group has announced.

The industry veteran Suzuki will advise on a number of social and mobile projects, but also will oversee games for living-room devices.

Premium Agency has said Suzuki will advise on a new, as yet unknown, fighting game for Kinect.

The impact this new role has on Suzuki’s relationship with Sega is unknown. Develop has contacted Sega for comment.

“I’ve been [interested in] the idea of integration of technology and entertainment faithfully as a game producer," Suzuki-san said.

He spoke of joining Pemium Agency’s "pioneer spirit”, as well as delivering games with global appeal.

Premium Agency is a relatively unknown entity in western game development. The group builds games as well as CG animations, and had previously worked with the Naruto IP.

Yu Suzuki, a widely-revered pioneer in arcade game development, has been central to numerous games such as Hang-on, Space Harrier, Out Run, After Burner, Virtua Fighter and the Shenmue duo.

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