Saints Row is biggest THQ launch in history

MCV Staff 3rd February 2012 Business News

Over-the-top action crime game Saints Row: The Third was the largest owned-IP launch ever for THQ.

The publisher confirmed that it shipped 3.6m units during its financial third quarter, and 3.8m life to date. These figures were released in THQ’s latest fiscal report, where the company said it expected to ship between five and six million units over The Third’s lifespan.

WWE ’12 didn’t fare too badly either, shipping more than 2m units in the three months ended December 31st, 2011, which was in line with expectations for the title.

To date, sell through for WWE ’12 is up 29 per cent on like-for-like platforms in North America.

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