Sky takes a first step into eSports tournament coverage

With millions of fans regularly tuning into services likeTwitchandYouTube Gamingto watch their favourite titlesbeing played at the highest level, traditional TV broadcasters are starting to take note.

Last year, BBC Three dipped its toe into the world of eSports withliveLeague of Legendstournament coverage, and today Sky will become the latest UK provider to tap into this growing audience. Airing at 10PM tonight on Sky 2, a two-hour showwill cover highlightsfrom theCounter-Strike: Global Offensive,League of LegendsandStarcraft IItournaments that’ve taken place at the ESL Intel Masters World Championship over the past five days.

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[Industry news] ESL FACEIT Group and KICK Announce Strategic Global Partnership to Accelerate Esports Growth and Audience Expansion

ESL FACEIT Group (EFG), the leading esports and video game entertainment company, today announced a strategic partnership with KICK, the community-driven livestreaming platform. This collaboration marks an evolution in EFG’s distribution strategy, moving beyond traditional broadcasting to foster long-term audience growth and platform diversification.