MCV/DEVELOP News, events, research and jobs from the games industry
SuperAwesome has announced that its network now reaches 13m unique children each month.
The kids and teens marketing platform puts this down to the recently launched mobile kids ad network which operates in the Kids category on the App Store.
The company is the largest of its kind in the UK and is the marketing partner used by the likes of Disney, Warner Bros and Activision. It includes brands such as Box of Awesome, Swapit and the SuperAwesome Club and the ad network is three times the size of the entire virtual world market in the UK.
This is a huge milestone to reach and is a clear testament to both the team and vision,” says CEO Dylan Collins. Mobile has been absolutely exploding for us and we’re seeing some incredibly innovative work by clients like Disney who are really taking advantage of the platforms as well as exciting new partners like Stride and Prejudice”.
