Mobile firm hopes to follow success of Kim Kardashian smash hit

Glu making a Katy Perry game

Hot on the heels of its successful venture with Kim Kardashian, Glu Mobile is eying a second celebrity endorsed title.

Reuters reports that the company has teamed up with Katy Perry for a game featuring her likeness and voice.

Such is the success of Kim Kardashian: Hollywood that Glu posted a 78 per cent jump in Q4 revenue earlier this year. In Q3 it had reported record revenues of $83.6m – a jump of nearly four times year-on-year.

It has already extended its deal with Kardashian for a further three years.

MCV has the full story.

About MCV Staff

Check Also

ererr [Event news] Green Games Summit 2026 champions resilience for people and the planet

[Event news] Green Games Summit 2026 champions resilience for people and the planet

The Green Games Summit 2026 will bring together leaders from across the global video games industry to explore one of the defining themes of our time: resilience.