Fast food chain signed up to sponsor morpheme creator's iPhone game

NaturalMotion’s KFC deal for Backbreaker

MCV Staff 3rd August 2010 Development News

Oxford tech studio and developer NaturalMotion has secured a deal with KFC that will see the fast-food giant sponsor a free version of the morpheme company’s Backbreaker game.

The promotion, lasting a month, grants players acces to 10 specially selected ‘waves’ and a range of community tools which have, up until now, only been available in the paid-for version of Backbreaker Football.

Signing a global brand like KFC will be a significant boon to NaturalMotion’s status as both tech firm and developer.

Click here to read the full story on our sister site CasualGaming.biz.

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