Valve launches Steam Trading Cards

Valve has announced the beta launch of its Steam Trading Cards program, allowing users of the digital PC games service to earn and use game-specific virtual cards to gain discounts on games and profile flair.

The beta launch line-up includes Valve titles Dota 2, Team Fortress 2, Counter-Strike: Global Offensive, Portal 2 and Half-Life 2; as well as indie survival game Don’t Starve.

Participants can earn trading cards in two ways: playing the corresponding game, and trading with other players. Only half of each game’s set can be earned in-game, so trading is a mandatory part of the game if you want to collect them all.

Cards can then be turned in as payment for rewards via a surprisingly deep leveling system, including profile showcases, badges, backgrounds, emoticons, game discount coupons and more.

Our sister-site MCV has the full story.