Tag Archives: Blizzard

Guitar Hero sales up year-on-year

Viacom’s luke-warm analysis of its Rock band franchise earlier this week added fuel to the fire of those questioning the long-term viability of the music game franchise – making the news that sales of Guitar Hero are radically up year-on-year all the more impressive. Year to date through September 30, …

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Loss turns to profit at Activision

In news that has exceeded expectations, publisher Activision Blizzard has revealed that it made a profit of $15m in the last financial quarter – a huge improvement on the $108m loss seen in the same period the year before. Net revenues for the quarter ending September 30th hit $703m – …

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DLC delivers $45m boost for World at War

After what must have been a prolonged period of number crunching, Gamasutra has concluded that 15 per cent of the total revenue generated by Call of Duty: World at War in North America has come from sales of additional digital content for the game. In total this represents $45m, taking …

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Blizzard COO buys Pittsburgh Steelers

Blizzard COO Paul Sams has become one of ten new joint owners of the Pittsburgh Steelers. The team’s official website names Sams, his wife Susan and their three children were named in the list of shareholders that were involved the reorganization of the American football club’s ownership. In addition to …

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Blur delayed until 2010

As many had expected, publisher Activision Blizzard has officially delayed its upcoming racer Blur, with the racer now scheduled for release some time in 2010. Blur is Bizarre Creation’s first title since it was acquired by Activision, leaving behind both its affiliation with Microsoft and the rights to the Project …

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Guitar Hero pre-orders heat up

Activision Blizzard has underlined the importance of retail in the success of Guitar Hero 5. The publisher has arranged to have a strong in-store presence, as well as some appealing pre-order incentives to drive customers to retailers on September 11th. Retailers are absolutely crucial to every Guitar Hero launch,” senior …

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