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Those who have been searching for an elusive Wii console in the run-up to Christmas will be all too familiar with some retailer’s tendency to only sell the console in expensive bundles, but Nintendo of America’s president Reggie Fils-Aime has hit out at the practise. Speaking to news agency Reuters, …
Read More »Fils-Aime named Marketer of the Year
One of the most recognisable names in the games industry, Nintendo of America president Reggie Fils-Aime, has been named as the Grand Marketer of the Year by trade mag BrandWeek. Since making a splash in the games industry following his infamous kicking ass and taking names” speech at 2004’s E3, …
Read More »Fils-Aime named Marketer of the Year
One of the most recognisable names in the games industry, Nintendo of America president Reggie Fils-Aime, has been named as the Grand Marketer of the Year by trade mag BrandWeek. Since making a splash in the games industry following his infamous kicking ass and taking names” speech at 2004’s E3, …
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