Ubisoft’s free-to-play aspirations were unveiled to the UK press at a summer showcase last week. With F2P titles Ghost Recon Online, Imagine Town and The Settlers Online, Ubisoft is adapting its own brands with the ultimate goal of ‘upgrading’ users to richer online games. Using the free-to-play model, we want …
Read More »F2P FPS Lethal Enterprise to use CryEngine 3
Developer New World has announced a brand new F2P first person shooter called Lethal Enterprise – and it will be powered by Crytek’s impressive CryEngine 3. NowGamer reports that there are not yet any details regarding platforms or release dates. The PC is obviously the most likely contender, though the …
Read More »F2P Resistance game goes live
Sony has not just surprised fans with the announcement of a new free-to-play game set in the Resistance universe – it’s also made the game live. Called Global Resistance, the game was revealed this weekend at the Comic-Con event in San Diego. It’s completely free-to-play but unlike its console cousins …
Read More »Word of mouth ‘the only marketing that matters’
Develop Conference: Free-to-play is the best way to spread your brand, says Snappy Touch
Read More »F2P Championship Manager MMO revealed
Square Enix has lifted the lid on a massively multiplayer online version of its Championship Manager football franchise. Called Championship Manager: World of Football, the game will of course be free-to-play and will be accessible from any standard web browser. It is being developed by both series stalwart Beautiful Game …
Read More »Ubisoft: Don’t fear free games
The wave of free games available online can help best-selling retail games become bigger hits. Ubisoft CEO Yves Guillemot this week told MCV the free-to-play category will convert non-gamers into paying gamers. On Tuesday the firm announced its fourth acquisition of a digital games firm in as many years, French …
Read More »Ubisoft acquires F2P studio Owlient
Speaking to MCV earlier today, Ubisoft CEO Yves Guillemot has that his company has made its fourth casual gaming acquisition in two and a half years. The publisher has acquired Paris-based studio Owlient, developer of a number of free-to-play titles, owner of the Howrse IP and home of some 2m …
Read More »Ubisoft joins free-to-play rush with dev buyout
CEO Yves Guillemot tells Develop the firm is prepared to buy again in new online push
Read More »US and Canada studios merge into free-to-play firm
Riptide and Projkt Nine to form as one unit with two offices; Group targets freemium mobile market
Read More »Dust 514 will demand upfront cover charge
CCP’s experimental console shooter Dust 514 won’t be quite as free-to-play at launch as we had come to expect. Upon its unveiling at E3 in June, it was revealed that as well as being digital-only the game would also be F2P, with in-game microtransactions encouraged by the developers. However, CCP …
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