MCV/DEVELOP News, events, research and jobs from the games industry
MCV has learnt that Xbox 360 took the lion’s share of day-one sales of GTA IV – taking 55 per cent of the total 609,000 units that were sold in 24 hours. ChartTrack data shows 335,000 copies were sold on Microsoft’s machine – a new record for the console, beating …
Read More »GTA IV smashes day one sales record
Data obtained by MCV from official UK industry monitor ChartTrack shows that Rockstar’s GTA IV has become the fastest selling game ever in a 24 hour period. The figures – based on EPoS sales data and estimated retail transactions – show that total online and High Street sales for the …
Read More »Croydon stabbing ‘had nothing to do with GTA
A Gamestation source has responded to reports that a customer was stabbed as he waited in a queue to buy GTA IV in Croydon on Monday – claiming that the victim had categorically not pre-ordered the game”. According to the source, the incident was likely to have been caused by …
Read More »Analysts have underestimated GTA, says Take Two
Take Two CEO Ben Feder believes that analyst projections for sales of GTA IV don’t do the title’s retail potential justice. A ‘bullish’ Feder told Reuters: "Our expectations are very high, higher than analysts give the game credit for. All the analysts had a [sales] number, give or take, and …
Read More »Which console is best for GTA IV?’
In MCV’s latest Mystery Shopper feature, field marketing experts Infinite check out stores in Edinburgh – and ask them the question the whole industry is wondering: ‘Which console is best for GTA IV?’ The firm checked out eight stores in total, and you can discover what they made of them …
Read More »Bookies back GTA IV staying power
Paddy Power has released odds on how long GTA IV can last at the top of the ChartTrack All Formats Charts. The bookie predicts that the game will most likely remain at the top for between four to six weeks at 7/4, and feels that Wii Fit is the game …
Read More »Rockstar boss: Were the new Elvis Presley
In a revealing interview with The Times, Rockstar North’s president Leslie Benzies (pictured) has compared the GTA series to Elvis Presley – saying that both have been targeted by a section of society which is unnerved by progress”. In his first ever newspaper interview, Benzies also claimed that Rockstar’s Manhunt …
Read More »260 GAME stores to sell GTA IV at midnight
GAME is to open 260 stores across the UK and Ireland at midnight tonight for the launch of GTA IV. In addition, these stores will re-open their doors at 7.00am – and will be joined by every one of GAME’s 414 UK stores. GAME is advising customers that only those …
Read More »Immigration body criticises GTA IV
The Joint Council for the Welfare of Immigrants has hit out at Rockstar for basing GTA IV’s gang activity around Eastern European immigrants. The main protagonist in the title, Niko Bellic, is an Eastern European immigrant in the US. The JCWI has told The Times that it disagrees with a …
Read More »The Times sticks up for GTA IV
National Newspaper The Times has printed an opinion piece pleading that GTA IV should not be ‘controlled by officialdom’, admitting that Tuesday’s release is the ‘cultural event of the week’. However, a basic error has sneaked into the editorial which may seem laughable to anyone involved in the video games …
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