MCV/DEVELOP News, events, research and jobs from the games industry
Not content with having conquered the music, licensed and FPS genres with its banner titles like Guitar Hero and Call of Duty, Activision is planning to make a bold move into action genre, MCV can reveal. Activision Publishing CEO and president Mike Griffith revealed to MCV in an exclusive interview …
Read More »Sony targets girls with purple PSP
Sony and Disney have announced details about the Hannah Montana PSP bundle first revealed at E3. Due to arrive in the PAL territories in October this year, the lilac-purple PSP-3000 will come packaged with Hannah Montana: Rock Out The Show, which is the first game based on the Disney license …
Read More »Nintendo unimpressed by rivals whiz bang tech
Nintendo of America boss Reggie Fils-Aime has differentiated the firm’s E3 performance from that of Sony and Microsoft – who he said concentrated on whiz bang” technology that might not even see the light of day”. Speaking to Gamespot in a video interview, Fils-Aime pledged that Nintendo would continue to …
Read More »Nintendo sets 2m sales benchmark
Nintendo has revealed that it considers anything less than two million global sales for its major releases a disappointment. Nintendo of America president Reggie Fils-Aime said that the firm was aiming for at least 1.5 million sales with Metroid Other M – the latest game in the space series, announced …
Read More »‘We’ve got the strongest ’09 line-up,’ says Activision
Activision Publishing CEO and president Mike Griffith says that the firm’s portfolio of games puts it way ahead of the competition for 2009. He also thinks that November’s Modern Warfare 2 will be the biggest title ever released in the Call of Duty (pictured) franchise. Speaking to MCV in an …
Read More »Activision sets sights on European market share
Activision will double its European market share in the next few years, according to its CEO Mike Griffith. Speaking exclusively to MCV at E3, the heavyweight publisher detailed a wide-reaching strategy to grow its stake in what it calls its ‘under-developed’ European business. The firm wants to generate 50 per …
Read More »Burnout dev revamping Need For Speed
It’s been whispered abou by some UK developers for a while, but EA CEO Riccitiello has confirmed it – Criterion Games is working on the next Need For Speed. According to EA CEO John Riccitiello, the Burnout developer’s take on the project – headed by that game’s creator, Alex Ward …
Read More »Gaming in the dark continent
Beautiful and dangerous, Africa is the second largest continent behind Asia, housing 15 per cent of the global population. Yet in terms of the games industry, Africa may as well not exist. Aside from a handful of lesser-known titles developed in the territory (Toxic Bunny, anyone?), Africa’s biggest claim to …
Read More »Green Day: Rock Band coming this year?
Green Day: Rock Band will be released by the end of the year. That’s according to the US ‘nu-punk’ band’s lead singer and songsmith Billy Joe Armstrong, who revealed the news in a radio interview yesterday. A fan called in to ask Armstrong about the possibility of a standalone Green …
Read More »New games zone for Brand Licensing show
Brand Licensing Europe has announced a new focus on games at this year’s show, with a major focus this year going on the new Interactive Game Zone. The new area will offer each participant the chance to demonstrate their products to licensees and retailers. Competitions, demos and screenings of the …
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