The eSports industry will receive 70% of all revenue from sponsors and advertisers in 2016, according to a Newzoo market report. The Global Esports Market Report expects brands, like endemic sponsors EIZO to the non-endemic Coca-Cola and PepsiCo companies, to spend $325m this year. That number represents a 49% growth …
Read More »Spend-happy mobile gamers have similar habits on consoles – Newzoo
Research firm Newzoo has published a new report on mobile power users,” highlighting data that indicates those that spend significant money on smartphone games are likely to do the same for console titles. The report details the intersts, behaviors, and spending habits of these power users, specifically pointing to an …
Read More »League of Legends World Championship opener had 1m concurrent Twitch viewers
Riot’s League of Legends World Championship draws to a close tomorrow and already it has drawn some huge viewer numbers online. Newzoo reports that a single match on the tournament’s first day gained over 1m concurrent viewers on Twitch alone. Since the beginning of the event there have been nearly …
Read More »Minecraft most-viewed games franchise on YouTube again in April
Mojang’s runaway success Minecraft continues to be incredibly popular on YouTube. Videos featuring the title were viewed 3,900m times, with 99 per cent of these being fan-made content. Minecraft videos formed 34 per cent of the Top 20 franchises. That’s according to a report released by research firm Newzoo and …
Read More »Global gaming revenue to reach $91.5bn in 2015, according to Newzoo
Newzoo has released info from its upcoming Global Games Market Report, with the research firm projecting worldwide revenue to jump 9.4 per cent to $91.5bn this year. Games Industry points to Newzoo’s findings, which also projects the Chinese market surging past US this year as the single largest contributor to …
Read More »Minecraft continues to boss gaming on YouTube
Newzoo and Octoly’s monthly YouTube Game Franchises table sees Minecraft once again bossing the world of video games content on the video channel. Its 3.93bn views, however, represent a decline in the share of the overall video games audience. Having stood at 40 per cent in February it is this …
Read More »YouTube videos featuring Minecraft hit 4.3bn views last month
Minecraft has once again taken the top spot on Newzoo and Octoly’s monthly chart tracking the top 20 game franchises on YouTube. Games Industry reports on the latest research by Newzoo and Octoly, and the order of things hasn’t changed much from January’s findings. Minecraft’s dominance over the other franchises …
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