MCV/DEVELOP News, events, research and jobs from the games industry
Ever noticed that Kirby is always the embodiment of happiness and light on Japanese artwork and a right grump on Western game boxes? Well, there’s a reason for that. Basically, cute things sell well in Japan. "For the Japanese versions we are at [developer] HAL involved in everything throughout development, …
Read More »Pokemon X & Y to star in US McDonald’s Happy Meals
Nintendo has signed another Happy Meal licensing deal, this time in the US. Having announced last month that Mario was to feature in UK Happy Meal boxes, Pokemon has now been pencilled in for a fast-food tie-up across the Atlantic. As revealed on the chain’s website, each meal includes a …
Read More »Iwata: We shouldn’t think entertainment = only video games
Nintendo boss Satoru Iwata has stressed that Nintendo should no longer be thought of as just a video games company. Reiterating the message sent out to investors in January, the under-fire exec has told Diamond, as reported by CVG, that Nintendo’s expansion into non-gaming markets and its new ‘Quality of …
Read More »Nintendo plans year-long Mario Kart 8 marketing campaign
Nintendo’s marketing campaign for Mario Kart 8 will run until the end of the year, the firm says. It is already underway with a social media programme designed to get gamers nostalgic about classic Mario Kart moments. This will lead into a launch campaign, which includes online and TV activity …
Read More »Nintendo reveals exclusive Team Mario and Team Luigi Mario Kart 8 Wii U bundles
Two additional Mario Kart 8 Wii U bundles have been announced. Nintendo earlier today revealed the Mario Kart 8 Premium Pack: Special Edition. Now it has also detailed the Mario Kart 8 Red Mario Bundle and Mario Kart 8 Green Luigi Bundle. Both SKUs include a 32GB Wii U console …
Read More »Nintendo announces its first season pass
3DS title Mario Gold: World Tour will be the first Nintendo game to offer a season pass. Three individual DLC packs will be released at 5.39 a piece, but gamers will also be given the chance to pay 10.79 for a season pass including all three packs, as well as …
Read More »Lack of power behind 3DS no-show for NES Remix
Raw processing power has been named as the reason why Nintendo decided against releasing NES Remix or NES Remix 2. One of the easiest ways to answer that is to say, ‘I was working on 3D World, which was developed on Wii U,” series director Koichi Hayashida told IGN when …
Read More »China approves the sale of game consoles with new regulations
Sale of foreign game consoles approved for the market with new guidelines
Read More »Nintendo turned down Skylanders exclusivity opportunity
Skylanders has been such a huge success it has made Activision the biggest seller of RFID tech in the world – but Nintendo refused a proposed partnership with the brand. In an in-depth look at the franchise’s history on Polygon, developer Toys for Bob revealed that the game was pitched …
Read More »Princess Peach Wii Remote Plus arrives this month
Nintendo has announced plans to release a new Princess Peach-themed Wii Remote later this month. According to the company, the peripheral will hit stores in late April for $39.99. The design is similar to the previously launched Mario and Luigi Wii Remote Plus models. The remote will work with all …
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