Tag Archives: square enix

Square Enix falls short with expected $69m loss

Having expected to break even for the six months ending September 2012, publisher Square Enix now predicts a 5.4bn loss for the period. The main culprit for this is slower than anticipated sales of free-roaming action title Sleeping Dogs, which has failed to replicate its UK success overseas. The game …

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How the metrics buried in today’s games will shape the games of tomorrow

When a gamer sits down to play a game like Sleeping Dogs it’s simply a slice of fun. But for a small team in Square Enix’s Wimbledon office it’s a science experiment. That’s because Sleeping Dogs is one example of a game that uses anonymous metrics to learn from how …

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Hackers attack Square Enix Merchandise Store

Square Enix has blocked access to its Official Merchandise store following a suspected hacker attack. The publisher says that its European customer details were not compromised – in fact it has not yet found evidence of any customer details being compromised. We have reason to believe that unknown parties have …

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Square Enix defends high priced mobile titles

With a growing list of $15+ iOS games, Square Enix has finally emerged to explain why it has adopted a pricing structure adverse to what mobile gamers are currently used to. The publisher offers a handful of titles on the App Store, including games from Final Fantasy and The World …

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How Square Enix plans to make Hitman: Absolution accessible to all

How do you appeal to a wide audience AND keep your dedicated brand loyalists happy? It’s a tough juggling act, and one that the vocal internet masses would probably argue that Capcom tried and failed to execute with Resident Evil 6. But Square Enix seems to have conjured what appears …

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VIDEO: 18 minutes of Hitman Absolution Contracts gameplay

Square Enix has posted an 18 minute gameplay video for the really quite fantastic looking Hitman: Absolution. The short focuses on the new Contracts mode, which allows gamers to create their own assassination missions that are intermingled with the existing gameplay and level layout. Players will be able to specify …

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Cloud Control – Square Enix’s Wada and Rogers talk digital gaming

To run any business or team properly, you have to have enormous self-belief that your strategy and vision is the right one. Square Enix president and CEO Yoichi Wada doesn’t just have self-belief, he has one of the most surprising views on the future of the games market. The man …

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Sleeping Dogs maintains its UK chart top-dog status

Square Enix’s Sleeping Dogs has claimed its fourth UK number one. The open-world action title has surpassed all expectations, having held the top spot for four of the last five weeks, with NCsoft’s Guild Wars 2 briefly interrupting in its week of release. To win this week it had to …

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