GAME takes XBLA cards to Oxford Street

Gamers can now buy Xbox Live Arcade titles from GAME’s flagship London Oxford Street store.

It is the next stage in the firm’s roll out of XBLA games in-store. The trial features 30 XBLA games and DLC sold in over 40 GAME outlets.

Game cards range in price from 2.04 to 10.20.

Initial customer reaction has been really good and we’re learning lots from the trial,” said GAME’s head of communications Neil Ashurst.

More than 40 GAME stores now stock Microsoft Xbox Live points cards

About MCV Staff

Check Also

div [Industry news] DIVA Agency launches new community and creator division dedicated to fan engagement, creator partnerships and community building

[Industry news] DIVA Agency launches new community and creator division dedicated to fan engagement, creator partnerships and community building

Following a significant growth year in its PR & Comms division, Diva Agency today announces the launch of a new Creator and Community engagement team to lead fan engagement and influencer marketing strategy for its portfolio of entertainment clients. The new division will service the agency’s global games and entertainment client base and will serve as a strategic bridge between its high-performing creative and communications teams