Microsoft won’t live stream Gamescom media briefing

Microsoft will not live stream its Gamescom media briefing next week, Microsoft Studios boss Phil Spencer has revealed.

Spencer gave details about Microsoft’s Gamescom briefing on Major Nelson’s podcast.

While Xbox will have its biggest booth ever at this year’s event, Spencer said the approach the company was taking didn’t allow for the event to be live-streamed.

While there will be a brief stage presentation, Spencer said, "Most of the time will be spent with the press getting time with the developers and their games. You should think about this as a room with a lot of hands-on.”

The nice thing about the way the showcase is shaping up is people at home will have access to it. Streaming is probably not the way to do it because it will be like watching a party that you’re not at,” Spencer said, adding, So what we’re going to do is, throughout the day, we’re going to take video snippets from the floor and release them on the Xbox Wire.”

Gamescom kicks off on 21st August, with Microsoft’s showcase set to take place on the 20th.

Sign up for the free MCV India newsletterhere.

About MCV Staff

Check Also

Blog header 2026 IG50 [Industry news] Ubisoft backs IG50 Awards as Into Games opens applications for 2026 cohort

[Industry news] Ubisoft backs IG50 Awards as Into Games opens applications for 2026 cohort

UK games charity Into Games has today opened applications for IG50 2026, its annual programme that recognises 50 of the most talented yet-to-be-hired people in UK games from working-class and low-income backgrounds. The announcement comes as Ubisoft joins as the headline sponsor and as Into Games confirms that 11 winners from the previous 2025 cohort have been placed in paid roles in the UK games industry through its Boost placement programme.