Forget any preconceptions you have about 3DS not selling as expected – Nintendo’s machine has just smashed an all-important sales record in Japan.
Andriasang reports that the handheld has now passed the 5m unit sales barrier in Japan. Furthermore, it has done so faster than any other games hardware ever released.
The previous record holder, Nintendo’s very own DS, took 56 weeks to hit the 5m mark in Japan. And that beat the previous record set down by the Game Boy Advance – 58 weeks.
Tags 3ds ben-parfitt japan nintendo record sales
![Lorna Probert COL Credit Diva [Industry news] Diva Agency appoints new Head of Production](https://mcvuk.com/wp-content/uploads/Lorna-Probert-COL_Credit-Diva-310x165.jpg)
Gaming-native agency Diva has hired former commercial head of Aardman Games and Interactive Entertainment Division, Lorna Probert, to head up its Creative and Production agency business. Lorna joins Diva with over 25 years of experience in games, interactive and immersive production, joining Diva's executive leadership team as Head of Production to drive new innovation and operational excellence in the agency’s creative and production services, which deliver campaigns for a global roster of AAA games and entertainment clients.
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