Biggest ever Xbox spend announced

Microsoft’s Xbox 360 is getting a massive casual games marketing push in the US – just days after the company revealed to MCV that it would be

spending tens of millions

on widespread marketing for the console in the UK.

For the full story, visit MCV sister site CasualGaming.biz

About MCV Staff

Check Also

Picture1 1 [Industry news] Frontier Announces Collaboration with Disney for New Video Game

[Industry news] Frontier Announces Collaboration with Disney for New Video Game

Frontier Developments plc (AIM: FDEV, ‘Frontier’, the ‘Group’ or the ‘Company’), a leading Cambridge-based developer and publisher of video games, is pleased to announce that it has entered into an agreement with Disney to develop and publish a new game which will draw on Disney’s iconic portfolio of IP.