DS crowned market leader after bumper sales week

The storming performance of DS hardware, More Brain Training and its two Pokmon titles have elevated the Nintendo handheld to become the market-leading format this week, MCV can reveal.

In the biggest sales week since Easter, DS was the lead format in both unit and value terms for the first time – overtaking stalwart platforms PS2 and PC.

The six Nintendo titles in the top ten this week represent an impressive 15.2 per cent of the entire market in unit terms, while the firm’s home console Wii also had its biggest hardware sales of the year so far. But it’s not just Nintendo doing high-fives this week – Sony’s PS3 also had its biggest week of hardware sales since launch in March, thanks to the newly-introduced ‘starter packs’.

About MCV Staff

Check Also

470 Pacific [Industry news] Pacific Standard Creative Launches as New Division of Pacific Standard Sound, Merging World-Class Film, Television, and Video Game Capabilities

[Industry news] Pacific Standard Creative Launches as New Division of Pacific Standard Sound, Merging World-Class Film, Television, and Video Game Capabilities

Pacific Standard Sound (PSS), the award-winning sound design and full service post production and sound company whose work spans some of entertainment's most iconic properties, today announced the launch of Pacific Standard Creative (PSC), a new division purpose-built to serve the evolving storytelling and production needs of video game development studios, advertising agencies, trailer houses, and independent productions who demand world-class sound without compromise. Pacific Standard Creative will be helmed by industry veteran Eric Marks, who brings more than a decade of audio and engineering leadership, as well as two years as the Vice President of the Motion Picture Sound Editors (MPSE).