E3 2012: IO apologises for Hitman trailer, is "surprised" by response

Danish developer IO Interactive has apologised to those who were offended by its recent trailer for Hitman: Absolution.

The short, which featured Agent 47 taking out a group of sexually provocative killer nuns, elicited a strong reaction from some consumers and parts of the games press.

They were uncomfortable with its marrying of extreme violence and sexually provocative imagery.

We’re sorry that we offended people – that was truly not the intention of the trailer,” the game’s director Tore Blystad told IGN.

Of course we understand, this has been a very big topic for us and we’ve been reading as much as we could of the articles and responses. We were surprised that it turned into such a huge topic. Something similar happened with our Sniper Challenge pre-order bonus.

We just wanted to make something cool, it wasn’t the intention to stir up anything. It was never the intention to provoke people with it.”

Blystad also confirmed that the video IS based on a level in the game and is not, as many had presumed, a random scenario conjured to facilitate the making of the trailer.

You can see the trailer below:

About MCV Staff

Check Also

ND26 Awards Evening [Event news] New Designers returns with a new one-week format

[Event news] New Designers returns with a new one-week format

New Designers returns from 1 - 4 July with a new, multidisciplinary format, bringing together +2,500 graduating designers across all disciplines in one place. It’s a key moment for students and early‑career creatives as they begin to connect with the design industry, build networks, and take their next steps. Game design is one of the disciplines that we represent, and we provide opportunities for aspiring designers to explore pathways into the industry.