Gioteck targets US

MCV Award winner Gioteck is already making waves in the UK – and now it has set its sights on cracking America.

The accessories firm has won over key US retailers and hopes this will help it become the ‘best third party peripherals company.’

2011 is going to be a new challenge as the US market has opened up to us,” marketing manager Gail Whittle told MCV. We will be launching our products there this year and we have been fortunate that five top retailers have included us in their spring line-up.

Cracking America is one of our key goals. We want to become the best third party peripherals company.”

The UK currently accounts for 50 to 60 per cent of the firm’s sales.