Global Xbox sales hit 40m

The Xbox 360 has now sold over 40m units worldwide since it was first launched in late 2005.

The news comes as Microsoft’s Entertainment and Devices Division reports yet another successful quarter, with the three months ending March 31 delivering profits $165m. Revenue hit $1.67bn – up from $1.63bn in the same period the year before.

It was also revealed that the cost of manufacturing an Xbox 360 console has dropped 22 per cent year-on-year, though Xbox Live operating costs have risen.

The Division’s nine-month results show profits soaring 242 per cent to $851m. Revenue stands at $6.46bn, down five per cent of 2008/09. 8.8m Xbox 360 consoles have been shipped in the period. In the same period the year before the firm shipped 10m consoles.

Game sales in the period across both PC and Xbox 360 fell by $240m. Both software and hardware revenue was down, though Xbox Live revenue has increased.

Overall Microsoft reported record revenues of $14.5bn for the quarter – a six per cent year-on-year increase – with profit hitting $4.01bn.

About MCV Staff

Check Also

ab67656300005f1fb3f482612032d45481fa32fd [Industry news] Games for Change and Tencent call for more informed conversation on children and video games in Good Game Club podcast

[Industry news] Games for Change and Tencent call for more informed conversation on children and video games in Good Game Club podcast

Games for Change and Tencent have joined forces to back Raising Good Gamers, a global initiative designed to help parents and caregivers better understand video games and support healthier play. In a new episode of the Good Game Club podcast, Susanna Pollack, President of Games for Change and Danny Marti, Head of Public Affairs at Tencent explore how the public conversation around games, children and wellbeing can move beyond fear and towards understanding.