Huge coverage for FIFA 14 Bale cover reveal

MCV Staff 30th July 2013 Business News

4.2m Facebook users saw the news that Spurs winger Gareth Bale will be the cover star in this year’s FIFA 14.

That’s includes over 2m fans who aren’t fans of the FIFA Facebook page.

It’s one of several impressive stats that came out following the reveal of the pack art last week.

EA says that when it challenged fans to guess the identity of the FIFA 14 cover star, it received 23,000 comments. Meanwhile #FIFA14UKCover and ‘Bale’ trended on Twitter in the UK on the announcement day.

A special video starring Gareth Bale that was released alongside the announcement secured well over 565,000 views in a week on YouTube.

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