â??Advergamesâ?? studio shows support for growing industry association

Kempt Joins TIGA

Flash games developer and advergames specialist Kempt has become the newest member of the industry group TIGA.

Kempt also run two large game portals, Tinymania and KillerViral, and have developed a monitoring system to assess the success of advergames known as ‘memecounter’.

Company founder Chris Kempt spoke of the company’s reasons for joining TIGA, saying that he was very supportive of their work in instigating the first All Party Parliamentary Group for the industry.

“There are a lot of super talented, extremely creative web development teams in the UK, but in the main they are quite small and it is extremely hard to grow to the next level. TIGA provides much needed support for younger businesses and real practical advice to help them achieve commercial growth,” he added.

About MCV Staff

Check Also

Blog header 2026 IG50 [Industry news] Ubisoft backs IG50 Awards as Into Games opens applications for 2026 cohort

[Industry news] Ubisoft backs IG50 Awards as Into Games opens applications for 2026 cohort

UK games charity Into Games has today opened applications for IG50 2026, its annual programme that recognises 50 of the most talented yet-to-be-hired people in UK games from working-class and low-income backgrounds. The announcement comes as Ubisoft joins as the headline sponsor and as Into Games confirms that 11 winners from the previous 2025 cohort have been placed in paid roles in the UK games industry through its Boost placement programme.