Microsoft attacks Apple pricing in new TV ad

Microsoft has launched its latest attack on Apple’s Mac vs PC marketing campaign, lambasting its rival’s pricing, which it alleges is far more expensive than PCs.

Using a volunteer – who is told that if she can find a 17-inch laptop for under $1,000, she can keep it – Microsoft first visits an Apple store, with Lauren coming out dejected after she finds that the only Mac she can afford is a 13-inch MacBook.

PC Retail has the full story
.

The ad can be seen below:

About MCV Staff

Check Also

NOAM [Industry news] Fateless Games hires Raid: Shadow Legends veteran

[Industry news] Fateless Games hires Raid: Shadow Legends veteran

Fateless has announced the appointment of Noam Sagie as Chief Marketing Officer (CMO), strengthening the studio’s leadership team as it prepares for the launch of its highly anticipated fantasy RPG, Godforge.