NPD: January market sees 13% growth

The latest results from stats firm NPD show that the North American video game market grew 13 per cent in January compared to the same month the year before to reach a total value of $1.33bn.

The results are hugely impressive not only due to the darkening global economic situation, but also due to the fact that 2008 was a record-breaking year for the market in the US.

Even in these tough economic times, the fact that total sales were able to realize a 13 percent increase in revenue speaks to the continued strength of video games as one of the leading entertainment industries in the US,” NPD’s Anita Frazier stated.