Game industry business news

The new wave of motion-controlled games are characterised by very basic, human things. Dynamism and movement. Physicality. Whisper it: Sensuality. Or, more basically: Movement. Clapping. Applause. A round of applause, however, is something Ubisoft never got when it came to new game We Dare. The cheeky/sexy/playful/fun/sinful/kinky/quirky/light-hearted party game for the …

Warner Bros is running a UK Mortal Kombat tournament to promote the upcoming game. Kicking off on Monday, March 14th, the competitions challenges fans to compete at various GAME and Gamestation stores around the country. The finalists with battle in a special Fight Arena at this year’s The Gadget Show …

x Why is the Golf and Spa Day such a popular event? Richard Stickler, trustee, GamesAid: There are some great events in the industry for one and all to attend. I wanted to create an event that was not only prestigious to attend, but also a relaxing environment in which …

This morning, Prime Minister David Cameron visited games charity Special Effect to open its new accessibility centre, in his Oxfordshire constituency. Here, we offer up pictures from his visit and tour of the facility.

Supermarket giant Asda will open 168 stores this year. It marks the largest year of store-growth for the firm in the company’s history. Most of those shops will be converted Netto stores – 147 to be precise. The first Netto stores, which are much smaller than traditional Asda’s traditional out-of-town …

Today’s arrival of the 3.60 PS3 software patch may have won more headlines for its introduction of cloud game save storage, but its effects may have a far larger impact. Digital Foundry reports that the patch also seems to close the security loopholes that have opened the console up to …

Prime minister backs Special Effect as charity expands its facility

David Cameron today opened a new fully accessible video games room at GamesAid-backed charity SpecialEffect – and commended the games industry’s support for the scheme. SpecialEffect is based in the prime minister’s Oxfordshire constituency and he spent nearly an hour meeting staff as well as enjoying a quick game of …

If you haven’t heard of Zumba the fitness craze, then you soon will. If you haven’t heard of the game, maybe you’re not doing your job properly. First, the fitness craze. Zumba is a new type of dance/aerobics class that blends Latin music with reasonably easy to follow moves to …

Calls to expand the existing policyâ??s scope and value