MCV/DEVELOP News, events, research and jobs from the games industry
Sega has signed IGA Worldwide to provide in-game advertising for the popular Sports Interactive Football Manager series, including the upcoming Massively Multiplayer Online version, Football Manager Live. The deal grants IGA the rights to sell advertising space in the game, including league and tournament sponsorship, pitch-side billboards, web-based MPUs and …
Read More »MCV partners with IDEF
All the big Euro execs will be in Cannes next month for the IDEF expo , and so will MCV – following its appointment as media partner for the fast-rising European trade event. The festival, run by the French trade body SELL, is heading into its third year and is …
Read More »‘Digital sales don’t cannibalise retail,’ says Valve
Digital distribution of games doesn’t hurt traditional retail outlet sales – that’s the message Steam platform holder Valve Software told assembled media journalists at a briefing in its Seattle offices today. The US independent developer, responsible for games like Half-Life and Portal, also runs the popular Steam digital distribution service, …
Read More »Gamecock signs European distribution deal
Quirky publisher Gamecock has revealed an exclusive European distribution deal with cdv Software. The deal comes ahead of a busy release schedule for Gamecock Media Group, with titles Mushroom Men, Dungeon Hero and Velvet Assassin, due for release later this year. Christian Gloe, CEO of cdv Software, said: We are …
Read More »UBIDAYS ’08: Theres more growth to come
Following an exciting couple of days for French publisher Ubisoft, chief executive Yves Guillemot has told Reuters that he sees continued growth in the games market for at least another three years. "There could be a peak in the consoles market in 2009, which means a peak in the games …
Read More »New UK games firm emerges
A new UK games firm has been formed out of a joint venture by The Netherlands’ Playlogic and Spain’s Virgin Play. PlayV, a sales, marketing and distribution business, will bring PC, console and handheld products from both companies to the UK market. At the same time, the new business will …
Read More »UBIDAYS 08: Stop Smoking for DS announced
Hot on the heels of My Weight Loss Coach and My Life Coach, Ubisoft has announced its latest self-help outing on DS – Allen Carr’s Easyway to Stop Smoking. The title is full of smoking-related facts, including graphic illustrations of how many fags a smoker will get though in their …
Read More »Sonic rings mobile success
Since its release in 2006, it has emerged that the mobile phone version of Sega’s Sonic the Hedgehog has sold a massive 8 million copies in the US and Europe. Yesterday it was reported that the recently released Guitar Hero III Mobile has already neared the one million sales mark …
Read More »UBIDAYS ’08: Ubisoft has its Day in the sun
Publisher Ubisoft threw down the Q4 gauntlet by showcasing its major Q4 titles at UbiDays 2008. With seven new Games For Everyone titles unveiled for the first time alongside more details on its forthcoming Prince of Persia, Tom Clancy, Rayman and Snowboarding SKUs, the French publisher staked its claim for …
Read More »UBIDAYS ’08: EndWar could change gaming
Far from simply being a new RTS franchise is Ubisoft’s Tom Clancy stable, it seems clear that the publisher has some pretty sensational plans for its upcoming EndWar on Xbox 360 and PS3. EndWay will be set in a persistent online world, and moreso, it seems that the publisher hopes …
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