Game industry business news

Analyst: GameStop made error in not buying Gamestation

Wedbush Morgan analyst Michael Pachter believes GameStop made a big mistake by not buying Gamestation, according to videogaming247 . GameStop was expected to come in for the ex-Blockbuster owned chain, before GAME made a bid, and Pachter feels this has slowed GameStop’s move into Europe. GameStop always had the capacity …

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First Sims 3 details emerge

Launching globally in 2009, The Sims 3 has shifted 98 million units worldwide since its beginnings in 2000. The new title will boast a seamless open-world environment, a huge number of storytelling options and a huge number of locations. EA is particularly pushing the new create-a-Sim interface, highly realistic personalities …

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How to market your game

HALO 3 Head of Gaming and Entertainment, Entertainment and Devices Division at Microsoft UK, Stephen McGill, explains why the Halo 3 launch was such a success: There’s no doubt that our ground-breaking marketing campaign was a pivotal driver to the success of Halo 3. Expectations amongst consumers were extremely high, …

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EA is Rockstars white knight, says Riccitiello

EA chief executive John Riccitiello has said that his employer can be Rockstar’s ‘white knight’ – suggesting that only a successful acquisition of Take Two can give the developer a secure future. However, leading analysts have condemned the statement, with Janco Partners’ Mike Hickey telling GameDaily.biz: My belief is Rockstar …

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PS3 manufacturer wins Xbox 360 contract

Business technology site Digitimes is reporting that Asustek owned manufacturing firms Pegatron and Unihan have struck a deal with Microsoft to produce around 500,000 Xbox 360 consoles a month from its bases in China. Both bases are also OEM producers of Sony’s PS3. The news comes after Microsoft blamed its …

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Rising Star enjoys Wii chart success

Critically-acclaimed Wii release No More Heroes has made it to fourth in the Wii charts, according to Chart Track. The result follows a concentrated PR campaign by publisher Rising Star Games and game designer, Suda51. The game, which received much acclaim from the specialist press, also made it into the …

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New Steel PS3 heading to Japan

Seemingly not content enough with the release of both Ceramic White and Satin Silver versions the PS3, Japanese weekly games magazine Famitsu reports that a new Steel version of Sony’s machine will arrive in conjunction of the release of Konami’s Metal Gear Solid 4. The game, which will be released …

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