Game industry business news

Welcome to the new MCV website

mcv logojpg Welcome to the new MCV website

Welcome to the new MCV website. The new website launched today and brings the brand right up-to-date. It’s fully responsive, so you’ll be able to read the latest games industry news on the move as easily as at your desktop.  The site is the final piece in a year-long strategy …

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How to market a game like Culdcept Revolt

culdcept revoltpng How to market a game like Culdcept Revolt

When NIS America published Omiyasoft’s turn-based strategy game Culdcept Revolt on 3DS earlier this month, you’d be forgiven for thinking this was the start of a brand-new franchise for the company. After all, this is the first time a Culdcept game has ever been released in Europe. In fact, the …

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Mothergunship to get physical PS4 and Xbox One release courtesy of Sold Out

mothergunship alpha screenshot 10 2017 004jpeg Mothergunship to get physical PS4 and Xbox One release courtesy of Sold Out

Boxed specialist Sold Out has partnered with Terrible Posture Games and Grip Digital to publish the physical console versions of first-person bullet-hell shooter Mothergunship in 2018, the company has announced. Arriving on PS4 and Xbox One and digitally on PC, Mothergunship is the spiritual successor to 2014’s Tower of Guns, …

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Sony Music Entertainment’s new Unties indie label will publish games on PC and Switch

unties headerpng Sony Music Entertainment's new Unties indie label will publish games on PC and Switch

Sony has announced a brand-new games publishing label that’s set to bring indie games to a number of different platforms – including the Nintendo Switch. Rather than come under the expertise of Sony Interactive Entertainment, however, the new Unties label will be operated by Sony Music Entertainment and will largely …

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Fnatic announce Deezer as organisation’s first ever music sponsor

deezer 1200x800jpg Fnatic announce Deezer as organisation's first ever music sponsor

Fnatic and music streaming service Deezer have today announced a partnership that will see Deezer become Fnatic’s first ever musical partner. What is a musical partner? It means that Fnatic team members will be listening to music via Deezer and sharing their personal playlists to Deezer users in Europe, North …

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EXG announces Call of Duty Cable Guy devices

cableguyghost newjpg EXG announces Call of Duty Cable Guy devices

Entertainment speclalist EXG and figurine manufacturer Cable Guys have announced a collaboration to create two new phone and controller holders to celebrate the launch of Call of Duty: WWII. Launching on October 28th ahead of the game’s release on November 3rd, the two new Call of Duty Cable Guys will …

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Wolfenstein 2’s ‘Punch a Nazi’ marketing campaign is ‘a healthy avenue to vent frustration’ says Bethesda

wolfensteinii headerjpg Wolfenstein 2's 'Punch a Nazi' marketing campaign is 'a healthy avenue to vent frustration' says Bethesda

Bethesda has opened up about its recent marketing campaign for its upcoming shooter Wolfenstein II: The New Colossus. Launched on Twitter over the weekend, the short video showed an in-game Nazi being punched in the face with the slogan, ‘If you are a Nazi, GTFO’ in huge letters either side …

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Valve’s Orange Box paved the way for today’s physical indie retail space

orange box headerjpg Valve's Orange Box paved the way for today's physical indie retail space

When Valve launched Portal, Team Fortress 2 and Half-Life 2: Episode Two as The Orange Box bundle back in 2007, it had a transformative effect on the games retail space of its day. That’s according to Valve’s Robin Walker, who recently spoke to PC Gamer about the legacy of the game bundle …

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Ultimo Hombre to make esports accessible for everyone with new Gamerdays events

pe 3225 smalljpeg Ultimo Hombre to make esports accessible for everyone with new Gamerdays events

A brand-new series of esports events are coming to the UK, courtesy of a partnership between newcomer organisation Ultimo Hombre and nightclub chain Deltic, the companies have announced. Founded by leading figures in both the gaming and urban events industries, Ultimo Hombre aims to make esports accessible for everyone, from …

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