E3: Over a third of our exhibitors are mobile and PC companies

The organiser of E3 insists that the LA event is not all about console games.

E3 has become synonymous with Microsoft, Sony and Nintendo down the years. This year, PC giant Valve has announced it will not be exhibiting at the show, while the PC-focused Sega will also have a reduced presence.

Mobile has also struggled to get attention at the show; Nintendo announced last month that it would not be showcasing its new range of smartphone titles at E3 because ‘it is an event for dedicated video game machines.’

But Rich Taylor, senior vice president of communications with E3 organiser the Entertainment Software Association, has dismissed the notion that the LA show is all about the consoles.

The exhibitor and attendee lists show that these industry sectors are already present,” he told MCV.

More than a third of our exhibitors are involved heavily in the mobile space and in PC games. We also have the Online and Mobile Game Pavilion, which specifically showcases the great titles available on these platforms.

E3 will continue to evolve — like the industry — and our exhibitor list will reflect those new industry players.”