Now Microsoft denies new hardware for E3

Microsoft has followed Sony’s lead in declaring that it will show nothing new” in terms of hardware at this year’s E3.

Yesterday Sony’s French CEO Phillippe Cardone was quoted as saying that Sony is under less pressure than it’s rivals and will probablybe the last to announce something”.

Now another French exec, the marketing director of Microsoft soft France, has made a similar claim about Xbox.

We’re in an industry that talks a lot, that likes to tell stories,” Cedrick Delmas told Lepoint, as reported by VG247. I am not convinced things will happen this year.

Xbox 360′s cycle is not at all finished. The proof is that we don’t see the logic in cutting the price this year. E3 is still premature. What’s certain is that there’ll be nothing new in 2012.

We’re not here to counter Nintendo and they’re not here to fight the other manufacturers. Nintendo has put itself in a different cycle, they’re advancing at their own pace.”

MCV reckons the platform holders should make sure they keep their French executives in the loop. As has been widely reported, we still maintain that both platform holders will debut their next-gen plans at E3 in June.