Publishing

â??We are not deadâ??, source claims

Target Media will handle the media planning and buying for Namco Bandai, the firm has announced. The 3 million account will see the firm plan the marketing for games such as Splatterhouse and Test Drive Unlimited 2. The deal came into effect on April 1st. David Miller, Marketing Director at …

Though job losses are no laughing matter, it’s impossible to believe that EA isn’t taking at least a little pleasure from the current firestorm engulfing Modern Warfare developer and Activision-owned developer Infinity Ward – particularly as the two men at the heart of it are now members of camp EA. …

MCV’s Recommended Extra dedicated to 505 Games’ Naughty Bear is now available to read online. You can flick through the pages or download the whole thing as a PDF. As well as everything you need to know about the making and marketing of the game, there’s a chance to win …

Piracy is bad and you shouldn’t do it. You don’t agree? Well, here’s another reason not to pirate games – your illicit midnight online porn habit could be exposed to the world. CVG reports that a new Trojan called Kenzero is targeting online pirates downloading Japanese Hentai games (pornographic anime). …

FirstPlay – a weekly interactive games show for PS3 – was launched on PSN last week. But what exactly is it? How does it benefit the industry? And how can developers and publishers get involved? CasualGaming.biz takes a closer look at Future’s latest project… Reviews and PreviewsUpon selecting a review …

Here’s your chance to win one of five copies of Naughty Bear, the latest Xbox 360 and PS3 title from 505 Games that hits UK retail on June 4th. Think bear, think fluffy. Add naughty and you might think cheeky. Put them together and you’ll possibly drift towards ‘lovable scamp’ …

The ‘Celestial Mount’ in-game item for Activision-Blizzard’s MMORPG-hit World of Warcraft caused such high demand on it’s first day of availability that the studio claim they had to scale down purchasing to protect their servers. The virtual pet, which is on sale for $25, could be making Blizzard around $2.5m …

CEO Cevat Yerli defends EAâ??s controversial PDLC strategy, remains unsure on Crysis 2 demo

As the CryEngine is confirmed to support motion control projects