MCV/DEVELOP News, events, research and jobs from the games industry
Having enjoyed a massive sales boost in the UK following the arrival of the new Slim incarnation last week, the launch of the PS3 Slim in Japan has propelled Sony’s machine to a new sales record. Kotaku reports that the PS3 Slim sold 150,252 in its first week of sale …
Read More »Q&A: Microsoft’s Phil Spencer, Part 1
MGS head Phil Spencer discusses the publisherâ??s software strategy
Read More »Big Brother launches Guitar Hero 5 Hefner ads
Activision Blizzard’s Guitar Hero 5 marketing campaign will begin during tonight’s Big Brother final. The first TV ads will be shown during the reality show’s commercial breaks, featuring Hugh Hefner and his playbunnies. Last week, senior brand manager told MCV the ads were developed to follow on from the success …
Read More »Sony faces reality to hire QA staff
New PSN show The Tester to find new 'talent' for platform holder's Santa Monica office
Read More »New Gran Turismo a killer app for PSP
Sony has predicted that its latest Gran Turismo title will single-handedly give a significant boost to hardware sales of PSPgo and PSP 3000 – and that it is expecting huge” consumer interest in the game. Gran Turismo PSP is released on October 1st, the day Sony’s latest handheld hardware, the …
Read More »Konami: PES 2010 a return to form
Konami has told MCV that Pro Evolution Soccer 2010 will bring lapsed fans back to the franchise – thanks to a return to the franchise’s hallmark realism. The publisher has worked closely with the game’s community to weed out elements that let down PES 2009 – which suffered critically and …
Read More »Exclusive GT PSP bundle heading to UK
Sony has confirmed a new variation of the Gran Turismo PSP Entertainment Pack will be heading to the UK. The company told CVG: There will be a GT bundle for the UK but it’s different to the US one.” The US edition of this bundle was unveiled yesterday, and contains …
Read More »Sony unveils new slogan
Alongside its recently redesigned PS3 logo, Sony has also ushered in a brand new slogan with which it is to push forward its consumer electronics brand – ‘make.believe’. As we move to transform Sony and integrate the very best in electronics, entertainment and technology into the homes of our customers, …
Read More »Namco Sounds debuts on iTunes
Gaming is already a major force on the App Store arm of Apple’s iTunes, but now Namco Bandai wants our sector to make a bigger mark on the established MP3 arm of the service. Namco Sounds, a new music label from the long-time games publisher, aims to bring a number …
Read More »US: Gran Turismo PSP bundle unveiled
The UMD version of the upcoming Gran Turismo for PSP will be available as a PSP bundle in the US. Sony revealed it will release a limited edition package including a silver PSP-3000, a copy of Gran Turismo, a 2GB memory stick and three vouchers for downloadable content, retailing for …
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