MCV/DEVELOP News, events, research and jobs from the games industry
Atari is backing DS release What’s Cooking? with Jamie Oliver with a TV ad campaign, set to hit TV screens in the weeks leading up to Christmas. Creative agency Rushmore put the 20” ad together, which will go on air to promote the title and hammer home the message that …
Read More »Gran Turismo 5 is still on track
Kazunori Yamauchi, head of Polyphony Digital, has confirmed that Gran Turismo 5 and Gran Turismo PSP are both being developed, despite little being heard of the titles since they were first revealed. Speaking to IGN, Yamauchi said: There’s no real plans that we can discuss just now, but production is …
Read More »UK CHARTS: Call of Duty entrenched at No. 1
Activision Blizzard’s Call of Duty: World at War stands its ground this week at top of the ChartTrack Top 40. The World War II shooter holds on despite renewed pressure from EA’s critically adored FIFA ’09, which returns to second place. EA also had the highest new entry of the …
Read More »Is the Government on PEGI’s side?
Is the industry’s hunch that Government is on its side jumping the gun? We’ll have to wait and see (and according to the DCMS we won’t have to wait long). But it’s not like ELSPA’s positive attitude is without merit. Unless it was just a spectacular coincidence that, when speaking …
Read More »Lich King sells 2.8 million in 24 hours
Blizzard’s World of Warcraft: Wrath of the Lich King sold 2.8 million copies within 24 hours, the publisher revealed. Wrath of the Lich King beat sales for last year’s WoW expansion The Burning Crusade, which managed 2.4 millions sales in 24 hours in January. Blizzard CEO and co-founder Mike Morhaime …
Read More »MCV’s Fantasy Publisher: UK
General Manager: David Yarnton, NintendoFor the top, we go Down Under. With all Nintendo’s recent success, cynicism dictates that it should be easy to sneer at their UK boss. However, Yarnton’s infective cheer, enviable experience and hugely respected standing ensures this would never happen; all qualities we’d adore having at …
Read More »UFC boots fighter over THQ deal
American kickboxing specialist Jon Fitch has reportedly been kicked off the Ultimate Fighting Championship after refusing to sign over his likeness to THQ for life, Gamespot reports. THQ currently owns the UFC video game rights, and part of its deal requires fighters to sign over the rights to their digital …
Read More »DJ Hero set for summer 2009?
Despite not yet being officially announced, Activision’s DJ Hero has received another official nod today after seemingly being announced by a newsletter from Dutch trance star DJ Tiesto. It seems that Tiesto will lend his name and music to a DJ Hero spin-off, which is most likely to take the …
Read More »Afrika heading to West after all?
National Geographic announced earlier this week that it had established a games arm and would in future both develop and publish its own titles. However, of the two titles announced, namely National Geographic: King Herod and National Geographic: Africa, it seems that the latter may actually be SCEJ’s title. For …
Read More »Warner Bros swoops for Terminator rights
Warner Bros Interactive Entertainment has signed up the distribution and publishing rights to the new game based on action film Terminator Salvation. The third-person shooter is due next year alongside the Warner Bros Pictures and Sony Pictures movie, putting players in the shoes of Christian Bale’s John Connor character. The …
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