Publishing

Activision amplifying Guitar Hero business

Activision expects Guitar Hero’s performance across Europe this year to be nearly as big as its entire business last year. That’s according to territory boss Joerg Trouvain, speaking exclusively to MCV this week. We have had a very successful year to date and so has the industry overall, he told …

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COMMENT: Sony’s Masterplan

Amongst them I could sense an upbeat mood – there’s definitely a newer optimism in the air of the company. With the likes of Kaz Hirai and Shuhei Yoshida leading global strategy from Japan, and people like David Reeves pushing the message out across the vast PAL territory, it also …

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COMMENT: DevStation ’08 Review

This past week I had the opportunity to spend time with not one, but six of the senior execs at Sony Computer Entertainment, from David Reeves through to members of the third-party relations team, R&D chiefs and Phil Harrison replacement Shuhei Yoshida. Amongst them I could sense an upbeat mood …

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Pump up the volume

THAT MERGER with Blizzard is expected to be fully sanctioned by shareholders soon and the two huge organisations will then surely start to consolidate. What that means to jobs, HQs or partners across Europe, publishing boss Joerg Trouvain isn’t saying just yet. He’d rather focus today on Activision’s tremendous performance. …

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Publishers not scared by UGC, says XNA boss

The rise and rise of user generated content is set to play a similar role in games as it has in music – but traditional boxed publishers are excited, not scared, by its prospects. That’s according to the head of Xbox community developer service XNA, Chris Satchell, who this morning …

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Satchell: We dont need BBFC or PEGI

The head of Xbox community developer service XNA, Chris Satchell, has said that user generated content can be responsibly rated by an audience of its creators’ peers – and doesn’t need any intervention from the BBFC or PEGI. In his keynote at the GamesHorizon Conference in Newcastle this morning, Satchell …

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Riccitiello: Take Two saga was our plan all along

John Riccitiello has told an audience of investors that it was EA’s plan all along to seal its acquisiton of Take Two before the end of the year, rather than before the record-breaking release of GTA IV. Kotaku reports that Riccitiello spoke of the Take Two deal at William Blair …

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