Virtual goods purchases to be streamlined with new online payment utility

PayPal microtransaction service announced

MCV Staff 27th October 2010 Publishing

PayPal has officially announced a new microtransaction service for the purchase of virtual goods in online games.

The upcoming utility, tipped by PayPal in September, will make use of existing PayPal logins and will allow in-game and in-site payments on PC and mobile without need to leave a host application or page.

The service will see PayPal take 5 per cent plus 5 cents on all transactions under $12.

"The decision to purchase digital goods and content usually happens on impulse, so the act of paying needs to be as quick as that impulse," said PayPal’s vice president of global product strategy Sam Shrauger.

"PayPal for digital goods is an ideal solution for game developers, newspapers, bloggers, media companies, and anyone who is looking to monetize premium digital content around the globe."

Tags

About MCV Staff

Check Also

trop [Industry news] Trophy Games Makes Its Largest Acquisition Ever - and Upgrades Its Outlook

[Industry news] Trophy Games Makes Its Largest Acquisition Ever – and Upgrades Its Outlook

The Danish publicly traded computer game company Trophy Games is acquiring the French game developer Playrion from Paradox Interactive. This is the largest acquisition in Trophy Games' history and will form the foundation for a new series of simulation games. At the same time, the company is raising its revenue expectations for the year to €22.8-€24.1 million . With the acquisition of French Playrion, Trophy Games gains 30 new employees and a new foundation for future growth.

© Copyright 2026, MCV. BizMedia