Watch Dogs 2 pre-orders short of Ubisoft’s expectations

Ubisoft maintains it is confident in upcoming sequel Watch Dogs 2, but has admitted that pre-orders for the game are lower than it had anticipated.

"The pre-orders are not as high as we thought they could be but we feel like the experience is a fantastic experience so we feel it can do extremely well," CEO Yves Guillemot told investors, as reported by GameSpot.

Guillemot conceded that some certainty may exist among gamers about the sequel’s quality after the mixed reaction to its predecessor. However, he also pointed out that recent sequels such as Far Cry Primal were slow out of the gate but went on to perform strongly.

CFO Alain Martinez added that the company intends to take a similar approach with Watch Dogs 2 as it did with The Division – that being long-term support to maintain and hopefully increase interest.

"What we are trying to say are pre-orders are indeed very important, quality is very important, but also the attention that you put on the game over the long term is also very very key," he said.

"This is why we’re doing exactly that on The Division. We believe that for the good of the brand, the fact that we are proving to our customers that we continue improving and listening to them to come with a perfect experience, is what will be the most valuable for the success of that game, and its future expansion, and also for the future of the next game."

Watch Dogs 2 is out on November 15th.

About MCV Staff

Check Also

470 Pacific [Industry news] Pacific Standard Creative Launches as New Division of Pacific Standard Sound, Merging World-Class Film, Television, and Video Game Capabilities

[Industry news] Pacific Standard Creative Launches as New Division of Pacific Standard Sound, Merging World-Class Film, Television, and Video Game Capabilities

Pacific Standard Sound (PSS), the award-winning sound design and full service post production and sound company whose work spans some of entertainment's most iconic properties, today announced the launch of Pacific Standard Creative (PSC), a new division purpose-built to serve the evolving storytelling and production needs of video game development studios, advertising agencies, trailer houses, and independent productions who demand world-class sound without compromise. Pacific Standard Creative will be helmed by industry veteran Eric Marks, who brings more than a decade of audio and engineering leadership, as well as two years as the Vice President of the Motion Picture Sound Editors (MPSE).