MCV/DEVELOP News, events, research and jobs from the games industry
Those who enthusiastically condemned the High Street to history at London Games Conference were wide of the mark: Because entertainment retailers aren’t actually reliant on boxed product to survive. That was the view from HMV this week, as the retail firm unveiled a revolutionary strategy to ensure it is still …
Read More »More Big Fish for retail
Casual games giant Big Fish has teamed up with Focus Multimedia to launch eight new PC titles at retail this Christmas. Games already released include Drawn: The Painted Tower, The Serpent of Isis, Flux Family Secrets: The Ripple Effect, Strange Cases: The Tarot Card Mystery, Lost in the City and …
Read More »Pirates "spend more on content"
In what will surely encourage the self-validating conscience of illicit file-sharers, a new study has concluded that people who pirate digital content end up spending more on it than those who don’t. A survey commissioned by the think-tank group Demos showed that broadband users who never pirate material each spend …
Read More »Bayonetta to debut January 8th
Sega has announced the highly anticipated action title Bayonetta will be released in the UK on January 8th. In a statement, the publisher proudly declared the game would be the first genuine triple-A title of 2010” for Xbox 360 and PS3. Sega America and Sega Europe CEO Mike Hayes said: …
Read More »LEGO Indy 2, Force Unleashed: Ultimate Sith Edition dated
Both LEGO Indiana Jones 2: The Adventure Continues and Star Wars: The Force Unleashed: Ultimate Sith Edition will be released in November. Activision’s latest release schedule gives a street date of November 20th for LEGO Indy 2 and November 6th for Ultimate Sith. LEGO Indiana Jones 2: The Adventure Continues …
Read More »100-in-1 Megamix has ‘evergreen potential’
The High Street could have a new evergreen hit on its hands in the form of Nordcurrent’s upcoming Wii title, 101-in-1 Party Megamix, according to the publisher. The game is the next entry in the 101-in-1 Megamix series, which started with 2008 DS title 101-in-1 Explosive Megamix. NordCurrent is confident …
Read More »Sega reveals Redknapp prize
Ahead of the release of Football Manager 2010 this Friday, publisher Sega and retailer GAME have lifted the lid on a competition backed by current Tottenham Hotspur manager Harry Redknapp. Anyone who buys the title from the retailer this Friday and uses their GAME Reward Card will be entered into …
Read More »Asda admits to selling below cost
The truth is out: Supermarkets lose money on the triple-A titles on which they choose to slash prices. That’s according to Asda games category manager Duncan Cross, who this week lifted the lid on the supermarket’s Q4 price cuts – and tackled the concerns of the indies that have crammed …
Read More »LGC 09: ‘Beware the death of the disc’
Traditional PR and marketing, competition with rivals, and boxed product – all of these things face extinction when digital downloads take hold. That’s according to a panel of online games experts grilled by industry veteran Phil Harrison at this evening’s London Games Conference. Playfish’s Kristian Segerstrale, Mark Gerhard from Jagex …
Read More »GAME lists COD:MW2 events
The UK’s leading video game retailer GAME is to open around 300 of its stores at midnight on the morning of Tuesday November 10th to usher in the release of the year’s most hyped game – Activision Blizzard’s Call of Duty: Modern Warfare 2. Each store will open for around …
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